Why isn't Dell going to be at Citrix Synergy?

Does anyone know why Dell is not sponsoring Citrix's Synergy conference next week? I though the two companies were on good terms, what with Dell now selling PowerEdge servers with embedded XenServer.

Does anyone know why Dell is not sponsoring Citrix's Synergy conference next week? I though the two companies were on good terms, what with Dell now selling PowerEdge servers with embedded XenServer. Maybe Dell spent all their event money being a platinum sponsor of VMworld last year or being a platinum sponsor of VMwold Europe this year? Or maybe Fake Steve was right when he said that Dell will not bounce back from their current earning slump?

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Does it matter, and if so, why should it?  The players are going to be there, that is all I care about.
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Why isn't Dell, HP and the likes sponsering BriForum!  They'd be crazy not too.
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