BriForum 2014 Boston - David Stafford - Solving the “Data Ingestion” Problem

 

Presented by David Stafford

In today's IT environment, the vast majority of information work is taking place outside of IT controls. Continued focus on trying to contain enterprise information is falling short when it comes to creating a compelling value proposition for users to willingly want to share personal information with the company. I've coined this as the "Data Ingestion" problem. Join me while we look at several ways to solve this problem from the perspective of the user and not IT. Come prepared to contribute, debate and walk away from this session much more aware than when you arrived.

Attendees will learn:
• What is the "Data Ingestion" problem and are you part of the problem or the solution? 
• What are things that encourage users to retain information outside of IT controls? 
• What compelling value can we offer to users to share this data back with the company? 
• How to manipulate 1928 channels to create an incredible Christmas Lights display* [Time permitting]

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