Today VMware announced the acquisition of Thinstall. Thinstall is a supplier that makes the virtualization of applications possible. Thinstall offers an Application Virtualization platform with which Windows applications are offered as ‘self-contained” EXE files. These EXE files can be executed without any installation, Administrator or PowerUser rights. Official Press release: http://www.vmware.com/whatsnew/thinstall.html
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Some months ago I wrote an article about Thinstall, what does this solution offer, what are the advantages and what are the disadvantages. You can read it here: http://www.brianmadden.com/blog/RubenSpruijt/Application-Virtualization-with-Thinstall