most people haven't but I spent about 45 minutes with Michael Cardinal, Sales Director and got the rundown of what they are all about. You can check it out here as well.
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They are a company that saw a lengthy, manual process and decided to create something very simple to automate that process. What is the process? Trying to lock down a thick client (laptop or desktop) and only allow one executable to be run (VDM client, ICA client, single app, etc). It's a simple product that installs via MSI and can be configured easily. The awesome part about it is that it doesn't affect the underlying OS. I did a little video of the demo and I'll post it up shortly to YouTube and then link to it from here.
So what's the use case? Here is the big one I like; transitioning to a thin client environment, but you don't want to refresh all the hardware in your organization at once. So why not take your existing hardware and use it as a thin client. This is a very effective way to get it done and do it in an inexpensive manner. Speaking of inexpensive, guess what the price is? $20/CCU. Yep that is right. They have a booth here in the Innovators area, so if you are at VMWorld be sure to stop by and ask for Michael or Nick.