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<?xml-stylesheet type="text/xsl" href="http://www.brianmadden.com/utility/FeedStylesheets/rss.xsl" media="screen"?><rss version="2.0" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd"><channel><title>BrianMadden.com</title><link>http://www.brianmadden.com/blogs/</link><description>Your independent source for desktop virtualization, consumerization, and enterprise mobility management.</description><dc:language>en-US</dc:language><generator>CommunityServer 2008.5 (Build: 30929.2835)</generator><item><title>Citrix Partner Hubbub: “New and improved CloudBridge”</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/citrix-partner-hubbub-new-and-improved-cloudbridge.aspx</link><pubDate>Wed, 19 Jun 2013 19:46:51 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178337</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>The new and improved Citrix CloudBridge platform is the first to unify WAN optimization and cloud connectivity in a single, integrated platform. Partners, let’s create some hubbub around this updated solution and gain a competitive advantage! As of June Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/citrix-partner-hubbub-new-and-improved-cloudbridge.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178337" width="1" height="1"&gt;</description></item><item><title>7 Top social media questions answered from our June channel webinar</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/7-top-social-media-questions-answered-from-our-june-channel-webinar.aspx</link><pubDate>Wed, 19 Jun 2013 13:08:57 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178329</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Partners posed a variety of great questions that I am sharing from our recent social media webinar, “Driving Demand through Online Engagement and Social Media”. You can read about the agenda from my last blog Replay our webinar, “Driving Demand through Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/7-top-social-media-questions-answered-from-our-june-channel-webinar.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178329" width="1" height="1"&gt;</description></item><item><title>XenDesktop 7:  AppDNA and Platinum Activation</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/xendesktop-7-appdna-and-platinum-activation.aspx</link><pubDate>Wed, 19 Jun 2013 09:15:31 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178308</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Limited functionality of AppDNA is now available to Platinum customers of XenApp 6.5 FP2 and XenDesktop 7. What is it, and how useful is it? Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/19/xendesktop-7-appdna-and-platinum-activation.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178308" width="1" height="1"&gt;</description></item><item><title>Searching for a new way to enable non-persistent VDI. Can we leapfrog traditional PC management?</title><link>http://www.brianmadden.com/blogs/videos/archive/2013/06/19/searching-for-a-new-way-to-enable-non-persistent-vdi-can-we-leapfrog-traditional-pc-management.aspx</link><pubDate>Wed, 19 Jun 2013 05:06:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178304</guid><dc:creator>Harry Labana</dc:creator><slash:comments>7</slash:comments><description>&lt;p&gt;In late 2012 I wrote two articles: &lt;a href="https://www.brianmadden.com:443/blogs/guestbloggers/archive/2012/10/11/why-even-consider-vdi-the-vdi-capex-vs-opex-see-saw.aspx"&gt;&lt;em&gt;Why even consider VDI? the VDI "Capex vs. Opex" see-saw&lt;/em&gt;&lt;/a&gt; and &lt;a href="https://www.brianmadden.com:443/blogs/guestbloggers/archive/2012/11/29/do-you-have-design-principles-for-vdi-how-does-vdi-fit-into-your-broader-infrastructure-strategy-part-1-of-2.aspx"&gt;&lt;em&gt;Do you have design principles for VDI? How does VDI fit into your broader infrastructure strategy?&lt;/em&gt;&lt;/a&gt;. In the first article, I highlighted that the CapEx Virtual Desktop Infrastructure (VDI) focus is drowning out OpEx considerations and asked the question, "Why bother with VDI?" I built upon this in the second article and asked four key questions that I think guide people to success. I ended up discussing three of those questions and procrastinated answering the fourth question. This turned out to be a good thing because of technology evolution and some inspiration at &lt;a href="http://www.citrixsynergy.com"&gt;Citrix Synergy&lt;/a&gt; in Los Angles in May 2013.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;One of the most interesting sessions at Synergy is the no-holds-barred techie session called Geek Speak Live. Ten minutes of the Geek Speak video from Synergy (the "&lt;a href="http://www.youtube.com/watch?v=3jLiHLnkkek"&gt;Desktop virtualization deployments: the &amp;ldquo;Reality Show&amp;rdquo;&lt;/a&gt;&amp;nbsp;from 9:35 to 19:00) got me thinking there must be a better way to achieve non-persistent VDI for a broader user base that leapfrogs current physical desktop management practices.&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;Hypothesis&lt;/h2&gt;
&lt;p&gt;As I thought about this problem, I wanted to figure out if there was a way to combine existing technologies to achieve non-persistent VDI with the following goals:&lt;/p&gt;
&lt;p&gt;1.	Work with existing infrastructure as much as possible&lt;br /&gt;2.	Leverage commodity components as much as possible&lt;br /&gt;3.	Deliver a great end-user experience&lt;br /&gt;4.	Be simple to setup and maintain&lt;br /&gt;5.	Be scalable&lt;/p&gt;
&lt;p&gt;My hypothesis was that a combination of technology from Atlantis Computing, Cloud Volumes, and Immidio might be able to achieve the above goals. At Synergy I asked contacts from each of these companies if they would we willing to take part in an experiment to test my hypothesis. All of them said yes, so a big thanks for indulging me! In particular, thanks to Toby Coleridge from Atlantis Computing for getting the lab ready for me during a recent visit to the West Coast.&lt;/p&gt;
&lt;p&gt;Below is a ten minute video showing the three technologies working together, followed by a more complete discussion of my thinking behind the idea.&lt;/p&gt;
&lt;p&gt;(Please visit the site to view this media)&lt;/p&gt;
&lt;h2&gt;Problem Statement&lt;/h2&gt;
&lt;p&gt;I started with a problem statement for a fictitious company I am going to call ACME. ACME is distributed with 200,000 users across the globe with satellite offices, 5000 applications and lots of personalization and policy per user. They want to implement non-persistent VDI desktops using a desktop operating system. Citrix XenApp is not an option because their design principles clearly state that a desktop operating system is a requirement. See my &lt;a href="https://www.brianmadden.com:443/blogs/guestbloggers/archive/2012/11/29/do-you-have-design-principles-for-vdi-how-does-vdi-fit-into-your-broader-infrastructure-strategy-part-1-of-2.aspx"&gt;second article&lt;/a&gt; for more on this.&lt;/p&gt;
&lt;p&gt;In the Americas, they have a main office in New York and five satellite offices across North America. They have the same distribution for Europe and Asia. So in total, eighteen offices with three headquarter offices in New York, London, and Tokyo, plus the regional offices.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;ACME has achieved the goal of centralizing IT and agreed upon a common golden image for the business that includes Office, IE, Security and Systems management agents. This image needs to be maintained monthly for security and application updates, and it needs to have the flexibility to be updated for emergency maintenance.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Globally there are 5000 applications. Analysis has found that only approximately 20 percent of these applications are actually needed globally. The remaining 4000 apps vary greatly by each office and user within that office. User installed apps are not a primary requirement but would be nice to have for some users.&lt;/p&gt;
&lt;p&gt;All 200,000 users require some degree of personalization for their desktop environment and applications. IT also requires policy to be distributed to these users globally to ensure consistent service delivery.&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;Current engineering options&lt;/h2&gt;
&lt;p&gt;The current option would be to build a persistent / 1-to-1 VDI model by distributing a golden image globally to all sites using NetApps or local storage and then making applications, personalization and policy available locally. This could be achieved by putting the golden image on a NetApp Filer or distributing via local storage. Then make as many applications available as possible via Microsoft App-V and use 3rd party User Environment Management solutions to deal with sophisticated personalization and policy requirements to replace policy server infrastructure with a database replication infrastructure. Alternatively, they could consider various OS layering approaches.&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;Key challenges with the current options&lt;/h2&gt;
&lt;ul&gt;
&lt;li&gt;Cost and performance of storage. i.e IOPS for the NetApp filer costs.&lt;/li&gt;
&lt;li&gt;Management overhead of 200,000 local disks for users. (If this is used as an approach to address IOPS).&lt;/li&gt;
&lt;li&gt;Compatibility of App-V with all apps and the packaging process costs.&lt;/li&gt;
&lt;li&gt;Cost of replicating all 5000 apps globally when only 20 percent are common.&lt;/li&gt;
&lt;li&gt;Building a scalable distribution infrastructure for layering solutions, while also expecting runtime provisioning of applications&lt;/li&gt;
&lt;li&gt;Want to avoid UEM personalization and policy configuration complexity and do not want to build and manage a distributed SQL server infrastructure.&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Engineering has looked at incumbent desktop management solutions from both Citrix and VMware and has determined that the respective solutions do not provide native capabilities to solve for the use case at hand. As a result, the engineering recommendation is that the least risky path is to stick with simply implementing &lt;strong&gt;PERSISTENT&lt;/strong&gt; desktops. This would allow ACME to stay with existing management processes and ACME would have to justify VDI on business benefits.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Senior management knows this won&amp;rsquo;t scale globally, as many users are part of lower margin businesses that are looking for cost effective solutions that enable flexibility and agility using a desktop OS. Not all users need to have a highly reliable desktop such as a trader desktop in a financial services firm. So sharing some infrastructure components is acceptable as long as it is a desktop OS.&lt;/p&gt;
&lt;p&gt;New thinking that enables a non-persistent solution that reduces the OpEx and CapEx cost of a desktop is required. Management already understands that OpEx for a physical desktop is greater than CapEx for a physical desktop and that&amp;rsquo;s what they have attacked in the past. Now they want to attack OpEx and CapEx for a VDI desktop and not be held back by legacy process and technology.&lt;/p&gt;
&lt;h2&gt;Atlantis + CloudVolumes + Immidio = a potential solution&lt;/h2&gt;
&lt;h3&gt;Atlantis&lt;/h3&gt;
&lt;p&gt;Since ACME has agreed to a golden image, it should be relatively easy to distribute and maintain a high performance golden image with the Atlantis diskless VDI solution. &lt;a href="https://www.brianmadden.com:443/blogs/videos/archive/2013/05/29/demo-of-atlantis-computing-s-ilio-diskless-vdi-from-citrix-synergy-2013.aspx"&gt;You can see it here in action&lt;/a&gt;. I&amp;rsquo;m going to borrow a good description of it from &lt;a href="https://www.brianmadden.com:443/blogs/brianmadden/archive/2013/02/26/atlantis-computing-adds-persistent-support-to-their-diskless-vdi-solution-this-is-the-ultimate-vdi-storage-solution.aspx"&gt;Brian Madden&amp;rsquo;s article&lt;/a&gt;:&lt;/p&gt;
&lt;p&gt;&lt;em&gt;Last September Atlantis Computing released a product called "ILIO Diskless VDI." I wrote about it on BrianMadden.com then, and Gabe and I gave it the "Best of VMworld 2012" award in the desktop virtualization category. If you're not familiar with ILIO Diskless VDI, the basic idea is that you run an Atlantis storage appliance VM on each of your VDI hosts and it uses RAM to store all the deduped, compressed disk blocks of all the desktop VMs on that host. So essentially you're using a RAM disk for the C: drive of each VDI instance, meaning they run fast. Really fast. Screaming crazy fast. And since Atlantis is only storing each disk block once (regardless of how many VMs on that host use that block), they can run dozens or hundreds of VMs off of a very small amount of memory.&lt;/em&gt;&lt;/p&gt;
&lt;p&gt;As demonstrated in the video, ILIO was set up with local storage only. This fits well with the goals of ACME to leverage commodity infrastructure.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Further, ACME engineering also realizes that the standard industry view that 15-20 IOPS per desktop is wrong. At a minimum these days, a virtual desktop needs the same as an entry level PC with a SATA drive&amp;mdash;90 IOPS. I briefly discussed this requirement with Atlantis, who informed me that the ILIO diskless VDI software appliance delivers between 300-1500 IOPS per Desktop VM. Each instance has a 50,000 IOPS capacity built into it using its unique RAM as primary storage architecture. This would explain the &amp;ldquo;screaming fast&amp;rdquo; user experience sentiment from Brian, as this is more IO than a physical PC even with SSD.&lt;/p&gt;
&lt;h3&gt;CloudVolumes&lt;/h3&gt;
&lt;p&gt;&lt;a href="http://cloudvolumes.com"&gt;CloudVolumes&lt;/a&gt; describe themselves as a virtual workload management company, and make a point of highlighting that they use your existing infrastructure. In other words, they allow you to manage application workloads such as &lt;a href="http://vimeo.com/65594851"&gt;SQL server&lt;/a&gt;, full &lt;a href="http://vmblog.com/archive/2013/05/23/citrix-synergy-2013-interview-with-cloudvolumes.aspx"&gt;XenApp workloads&lt;/a&gt;&amp;nbsp;and, most relevant to this post, can do things like &lt;a href="http://vimeo.com/65604027"&gt;instantly provision 50 apps&lt;/a&gt; into a running desktop VM.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;They achieve this by installing applications natively into storage and then capturing them as VMDK/VHD stacks outside of the OS, which can then be distributed. You may think this is just like application packaging with App-V or ThinApp but it&amp;rsquo;s not quite that. They natively store the bits as they are written during the install, in a different location, and then take note of things like services which are started and roles which are enabled into the OS. These are then 'put' onto the AppStack volume, and when complete (which can span reboots, and several apps or dependencies being installed one after the other) you tell the agent through a dialog in the provisioning VM you are done, and that VMDK/VHD is then locked as a read-only volume which can now be assigned to others.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;When this read-only volume is attached to a server or desktop VM running their agent, its contents are immediately virtualized into the running OS, registry, files etc. Unlike ThinApp or App-V, it&amp;rsquo;s immediately available and seen by other applications on the system as if it was natively resident (no need to stream)&amp;mdash;without having to do any special registry changes to see the contents of the opaque object/package within ThinApp/App-V.&lt;/p&gt;
&lt;p&gt;If this volume is loaded onto a host with Atlantis ILIO, it is also loaded and de-duped in RAM. This means that for all the common apps for your VMs, there would be a single instance of the application in RAM, available super fast and centrally manageable across all instances. You would then also be able to load in additional per user AppStacks. ACME could realize significant saving from this using commodity infrastructure. In fact, existing App-V or ThinApp packages could be placed into a CloudVolumes AppStack located on Atlantis ILIO so that they can now be delivered through RAM instead of streamed across the network into every VM.&lt;/p&gt;
&lt;p&gt;These AppStacks can also be assigned to Active Directory groups, so that any user in the group will receive the AppStack. As an example, the Accounting group could be assigned Intuit Quickbooks and Domain Users could be assigned Microsoft Office. Accountants would automatically receive both Intuit Quickbooks and Microsoft Office upon logging into their virtual desktops due to the group associations.&lt;/p&gt;
&lt;p&gt;There is also the option to have a writable volume. This could be a volume used for User Installed Apps and storing the user&amp;rsquo;s profile. Moreover, if different users install applications these will automatically be de-duped by Atlantis ILIO.&lt;/p&gt;
&lt;h3&gt;Immidio&lt;/h3&gt;
&lt;p&gt;&lt;a href="http://immidio.com"&gt;Immidio&lt;/a&gt; is in the User Environment Management (UEM) market. What caught my attention was a thoughtful &lt;a href="http://www.dabcc.com/documentlibrary/file/Unmasking-myths.pdf"&gt;blog post from their CEO&lt;/a&gt;. One of the key points highlighted in the post is that their solution is infrastructure-less and robust having coming from the foundation of the well known Flex profile kit. Having competed with Immidio in the past and since I am no longer in the UEM business, I decided they probably wouldn&amp;rsquo;t mind giving me a good a demo of their latest Flex + offering. ☺ I was surprised to see how much functionality is included in their latest Flex + release using no infrastructure and how simple it was to configure.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;It&amp;rsquo;s key to note that people invest in UEM solutions for policy and personalization. The later is what so many people often equate UEM with and say things like Citrix UPM + PVS, persistent disk, or UE-V can do this. This is not the case, and much more granular capability is required in real life. It doesn&amp;rsquo;t have to be complicated which is the default answer of VDI incumbents without the capability or understanding of how to run end user operations at scale in a diverse enterprise. This is true no matter whose solution you use, but that discussion is outside of the scope of this article.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Just like applications, 200,000 individual ACME users would need their personalization settings delivered globally at ACME. Each personalization profile is estimated to be around 200KB in size (real life folks). Today adding profile servers into your infrastructure can solve this, and what&amp;rsquo;s cool about Immidio is that they can simply leverage that existing infrastructure, making it very simple.&lt;/p&gt;
&lt;p&gt;However if you install Immidio into a writable CloudVolume, you all of a sudden get de-duped blazing fast personalization and policy delivered from RAM!&amp;nbsp;&lt;/p&gt;
&lt;h2&gt;Results and Conclusion&lt;/h2&gt;
&lt;p&gt;As can clearly be seen from the demo video above, the setup was not complicated. We were able to get up and running in four hours plus about two hours of conference calls and coordination. The setup demonstrated that we were able to build a single rack compute unit (POD) using commodity storage and with native install experiences, all while avoiding complex additional infrastructure and all three solutions worked together with high performance pretty much out of the box. Using a POD as a standard compute unit for your infrastructure, you could scale the model out horizontally to address the broader distributed ACME use case. When thinking about this I did come up with some ideas to further enhance the model that I&amp;rsquo;ve shared with the teams as a possible future follow up.&lt;/p&gt;
&lt;p&gt;However, for many, simply building a POD architecture this way could solve for OpEx and CapEx for many VDI use cases. This includes enterprises, service providers and system integrators.&lt;/p&gt;
&lt;p&gt;As I mentioned at the start of this article, I hadn&amp;rsquo;t answered question four from one of my previous articles. That question was:&lt;/p&gt;
&lt;p&gt;&lt;em&gt;How does VDI fit into your forward-looking infrastructure and app strategy?&lt;/em&gt;&lt;/p&gt;
&lt;p&gt;As evidenced by the Geek Speak conversation, it&amp;rsquo;s clear that people desire to achieve non-persistent VDI. However, they struggle with how to achieve it, especially at scale. The de facto answers today are, go 1-to-1 / persistent VDI, treat management as a separate problem or just go with XenApp if you can standardize. This is a far cry from analogies from a few years ago illustrated below. Where the current desktop was characterized as old, once useful but since saddled with layers of complexity added on year over year. The promise of course was VDI was going to solve the management problem, which has not happened in a meaningful way for enterprise users. What progress has been made is painfully slow&amp;hellip;&lt;/p&gt;
&lt;p&gt;&lt;img src="https://www.brianmadden.com:443/cfs-file.ashx/__key/CommunityServer.Blogs.Components.WeblogFiles/videos/overload-truck.jpg" alt="" /&gt;&lt;/p&gt;
&lt;p&gt;Justifying broader adoption of VDI on business enablement alone only gets you so much adoption. The numbers are there to prove it, and hence why we have seen attempts like VDI-in-a-box appeal to a broader SMB user base. However, I submit, that even for those use cases, the needs are going to be more granular than image management and a better set of solutions is needed to attack OpEx across the board. As new technology matures, hopefully more people will have greater confidence to start first with a non-persistent model and not be intimidated by the necessary work of assessment that has to be done upfront to achieve it.&lt;/p&gt;
&lt;p&gt;I look back at years gone by and reflect how things have evolved. We&amp;rsquo;ve always tried to become better managed over time as part of the sustaining innovation we do naturally to become more efficient. This evolved for many of us in IT as a shift in focus to labor arbitrage (i.e., outsourcing). Next came virtualization for consolidation and now we&amp;rsquo;re in the midst of mass automation to further drive down costs of commodity work and enable greater agility. These foundational pieces will be required to take advantage of cloud architectures and solutions.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The smart people I know have focused on these efforts and not let themselves become distracted with enabling non-persistent VDI use cases as they built and delivered business value quickly first while putting down the foundations for their forward looking data center strategy that enable the consumption of new architectures.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;These thought leaders are now starting to look at ways to deliver end user computing as part of their broader data center strategy. This means taking advantage of virtualization and automation across the stack. They understand that the desktop is a stack of components, where delivery can be re-imagined. If they don&amp;rsquo;t, they&amp;rsquo;ll remain stuck in today vs. enabling new capability. It&amp;rsquo;s certainly a journey, however I refuse to believe that the de facto answer of &amp;ldquo;stuck with the limits of today&amp;rdquo; is the answer even if you start there.&amp;nbsp;&lt;/p&gt;
&lt;p&gt;When I first started in the VDI business, people said VDI was impossible, the status quo was good enough, etc. Over the years I've learned to take that with a grain of salt. First understand what you want, then break down the problems into consumable bits and keep searching for solutions or combinations of technologies. While you do that, continue to focus on time to value for your business users by taking practical action while you evolve your technology strategy to take advantage of innovative new capabilities to leapfrog legacy thinking. As &lt;a href="http://37signals.com/svn/posts/3539-steve-jobs-the-most-important-thing-via"&gt;Steve Jobs reminds us&lt;/a&gt;, we all have the ability to shape things into whatever we can dream up.&lt;/p&gt;
&lt;p&gt;@harrylabana&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178304" width="1" height="1"&gt;</description></item><item><title>XenDesktop 7: Self-service Troubleshooting Introduced</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/xendesktop-7-self-service-troubleshooting-introduced.aspx</link><pubDate>Wed, 19 Jun 2013 01:04:06 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178300</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Citrix is committed to making your experience with our products better. We are building self-service options into our products that will allow you to receive troubleshooting advice to the problems you are encountering, but also more importantly receive Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/xendesktop-7-self-service-troubleshooting-introduced.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178300" width="1" height="1"&gt;</description></item><item><title>Simply and securely implement a BYOD solution for your company. Campaigns now live in Citrix Marketing Concierge.</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/simply-and-securely-implement-a-byod-solution-for-your-company-campaigns-now-live-in-citrix-marketing-concierge.aspx</link><pubDate>Tue, 18 Jun 2013 19:47:11 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178297</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Now available in Citrix Marketing Concierge are four new campaigns around the Citrix Key Play Solution, &amp;quot;BYOD&amp;quot;. BYOD comes in many forms, from the ad hoc use of personal devices to supplement corporate endpoints to replacing corporate-owned Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/simply-and-securely-implement-a-byod-solution-for-your-company-campaigns-now-live-in-citrix-marketing-concierge.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178297" width="1" height="1"&gt;</description></item><item><title>Citrix Partner Hubbub: “Citrix positioned as a leader in Gartner’s 2013 Magic Quadrant for Mobile Device Management Software”</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/citrix-partner-hubbub-citrix-positioned-as-a-leader-in-gartner-s-2013-magic-quadrant-for-mobile-device-management-software.aspx</link><pubDate>Tue, 18 Jun 2013 17:06:46 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178294</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>As part of the Citrix Partner Hubbub blog series, I’m excited to let you know about the latest industry accolade for Citrix. I’m Blake Cotton, a member of the Channel Marketing team, and I’m blogging about news of interest to our partners. For me, the Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/citrix-partner-hubbub-citrix-positioned-as-a-leader-in-gartner-s-2013-magic-quadrant-for-mobile-device-management-software.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178294" width="1" height="1"&gt;</description></item><item><title>Hosted MobileMail – Project GoldenGate grows up with a new name and a Beta release packed with features.</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/hosted-mobilemail-project-goldengate-grows-up-with-a-new-name-and-a-beta-release-packed-with-features.aspx</link><pubDate>Tue, 18 Jun 2013 14:12:37 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178293</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>In my role leading the Citrix Labs team, I see many projects come and go, and what all of our projects have in common is that they take perseverance, refinement and dedication &amp;#8211; Project GoldenGate is no exception, and today I&amp;#8217;m pleased to Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/18/hosted-mobilemail-project-goldengate-grows-up-with-a-new-name-and-a-beta-release-packed-with-features.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178293" width="1" height="1"&gt;</description></item><item><title>Quantum: Open Standards Backup and Archive for Virtualized Environments Podcast with Casey Burns - June 18, 2013 Episode 181</title><link>http://www.brianmadden.com/blogs/douglas_brown/archive/2013/06/18/quantum-open-standards-backup-and-archive-for-virtualized-environments-podcast-with-casey-burns-june-18-2013-episode-181.aspx</link><pubDate>Tue, 18 Jun 2013 09:18:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178298</guid><dc:creator>DABCC Radio: Virtualization / Cloud Computing Podcasts (Citrix, VMware, Microsoft)</dc:creator><slash:comments>0</slash:comments><description>In episode 181, Douglas Brown interviews Casey Burns, Product Marketing Manager, Virtual Solutions at Quantum. Casey and Douglas discuss the Quantum enterprise solution for backup and archive for virtualized... Visit www.dabcc.com for more Virtualization Read More......(&lt;a href="http://www.brianmadden.com/blogs/douglas_brown/archive/2013/06/18/quantum-open-standards-backup-and-archive-for-virtualized-environments-podcast-with-casey-burns-june-18-2013-episode-181.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178298" width="1" height="1"&gt;</description></item><item><title>Here's my "home brew" MAM-like solution for Android phone security. Tell me what's wrong with it.</title><link>http://www.brianmadden.com/blogs/brianmadden/archive/2013/06/18/here-s-my-quot-home-brew-quot-mam-like-solution-for-android-phone-security-tell-me-what-s-wrong-with-it.aspx</link><pubDate>Tue, 18 Jun 2013 04:03:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178283</guid><dc:creator>Brian Madden</dc:creator><slash:comments>5</slash:comments><description>Last month I switched from iPhone to Android. I don't want to start a religious battle about why, rather, I want to share the MAM-like security scheme I've put in place and see if it might make sense in other scenarios. First a bit of background information. One of the things I like about iOS is that whenever you protect the device with a PIN (even the simple 4-digit one you can configure via the UI), iOS enables full device encryption. Having an encrypted phone seems like a good idea to me, so I...(&lt;a href="http://www.brianmadden.com/blogs/brianmadden/archive/2013/06/18/here-s-my-quot-home-brew-quot-mam-like-solution-for-android-phone-security-tell-me-what-s-wrong-with-it.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178283" width="1" height="1"&gt;</description></item><item><title>Get your cloud network ready with Citrix NetScaler.</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/get-your-cloud-network-ready-with-citrix-netscaler.aspx</link><pubDate>Mon, 17 Jun 2013 19:46:30 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178279</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Citrix NetScaler offers a single management framework for core datacenter services, such as app visibility &amp;#38; security. Now available in Citrix Marketing Concierge are two new campaigns around the Citrix Key Play solution, &amp;quot;Focus on NetScaler&amp;quot; Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/get-your-cloud-network-ready-with-citrix-netscaler.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178279" width="1" height="1"&gt;</description></item><item><title>Citrix Partner Hubbub: “Driving Demand through Online Engagement and Social Media”</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/citrix-partner-hubbub-driving-demand-through-online-engagement-and-social-media.aspx</link><pubDate>Mon, 17 Jun 2013 19:33:24 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178280</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>As a member of the Citrix WW Channel Marketing team, I’m inviting you to join the conversation through social media channels. The topics I’ll cover each month are also presented in Citrix Partner News, but in order to stay on top of best practices, I Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/citrix-partner-hubbub-driving-demand-through-online-engagement-and-social-media.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178280" width="1" height="1"&gt;</description></item><item><title>Citrix Partner Hubbub: “With new capabilities, Citrix ShareFile mobilizes and secures enterprise data everywhere”</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/citrix-partner-hubbub-with-new-capabilities-citrix-sharefile-mobilizes-and-secures-enterprise-data-everywhere.aspx</link><pubDate>Mon, 17 Jun 2013 15:39:38 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178277</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>The latest enhancements to Citrix ShareFile directly support the mobile workstyles trend. By mobilizing enterprise data within SharePoint, network drives and public cloud storage on Microsoft Azure across firewalls, ShareFile StorageZone connectors help Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/citrix-partner-hubbub-with-new-capabilities-citrix-sharefile-mobilizes-and-secures-enterprise-data-everywhere.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178277" width="1" height="1"&gt;</description></item><item><title>Les entreprises françaises face à la flexibilité du travail</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/les-entreprises-fran-231-aises-face-224-la-flexibilit-233-du-travail.aspx</link><pubDate>Mon, 17 Jun 2013 14:57:06 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178276</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Les entreprises françaises face à la flexibilité du travail selon Citrix Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/les-entreprises-fran-231-aises-face-224-la-flexibilit-233-du-travail.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178276" width="1" height="1"&gt;</description></item><item><title>Webinar: Learn what we KNOW – XenServer Insider Troubleshooting Tips &amp; Tricks</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/webinar-learn-what-we-know-xenserver-insider-troubleshooting-tips-amp-tricks.aspx</link><pubDate>Mon, 17 Jun 2013 13:28:59 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178275</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Want to learn what our Citrix Support Ninjas know? Then you need to attend our Citrix Support Secrets webinar for June covering Top Troubleshooting Tips and Techniques for Citrix XenServer Deployments. Two of our top engineers with years of experience Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/webinar-learn-what-we-know-xenserver-insider-troubleshooting-tips-amp-tricks.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178275" width="1" height="1"&gt;</description></item><item><title>Troubleshooting Tips &amp; Tricks – TechEdge Los Angeles 2013 Videos &amp; Presentations</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/troubleshooting-tips-amp-tricks-techedge-los-angeles-2013-videos-amp-presentations.aspx</link><pubDate>Mon, 17 Jun 2013 12:55:22 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178274</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Did you get a chance to attend the TechEdge Los Angeles event at Synergy recently? If not then you won&amp;#8217;t want to miss the TechEdge presentations and videos now available. These very popular sessions provide excellent troubleshooting tips &amp;#38; tricks Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/17/troubleshooting-tips-amp-tricks-techedge-los-angeles-2013-videos-amp-presentations.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178274" width="1" height="1"&gt;</description></item><item><title>APTARE: Enterprise Storage Reporting, Monitoring, and Alerting Podcast with Walt Duflock - June 17, 2013 Episode 180</title><link>http://www.brianmadden.com/blogs/douglas_brown/archive/2013/06/17/aptare-enterprise-storage-reporting-monitoring-and-alerting-podcast-with-walt-duflock-june-17-2013-episode-180.aspx</link><pubDate>Mon, 17 Jun 2013 10:07:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178282</guid><dc:creator>DABCC Radio: Virtualization / Cloud Computing Podcasts (Citrix, VMware, Microsoft)</dc:creator><slash:comments>0</slash:comments><description>0 0 1 47 274 DABCC, Inc. 2 1 320 14.0 ... Visit www.dabcc.com for more Virtualization &amp;amp; Cloud Computing: Citrix, VMware, Microsoft Resources, DataCore, and many more resources. Read More......(&lt;a href="http://www.brianmadden.com/blogs/douglas_brown/archive/2013/06/17/aptare-enterprise-storage-reporting-monitoring-and-alerting-podcast-with-walt-duflock-june-17-2013-episode-180.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178282" width="1" height="1"&gt;</description></item><item><title>Gabe Knuth and Pierre Marmignon discuss Norskale Transformer, rekindle the "tiny PC instead of thin client" debate</title><link>http://www.brianmadden.com/blogs/videos/archive/2013/06/17/synergy-norskale.aspx</link><pubDate>Mon, 17 Jun 2013 04:01:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:177991</guid><dc:creator>Brian Madden</dc:creator><slash:comments>0</slash:comments><description>&lt;p class="p1"&gt;From the "oops-we-forgot-we-had-this-video" department, here's a video from Citrix Synergy last month of Gabe Knuth talking to BriForum presenter Pierre Marmignon about &lt;a href="http://www.norskale.com/"&gt;Norskale's&lt;/a&gt; (his company's) new product called "&lt;a href="http://www.norskale.com/prod-transformer"&gt;Norskale Transformer&lt;/a&gt;." Transformer is a product that, well, "transforms" a regular Windows dekstop into a thin client. While there are several similar products on the market, Transformer is a bit different than many because:&lt;/p&gt;
&lt;ul&gt;
&lt;li&gt;It just transforms an existing dekstop instantly. You don't have to reinstall or rebuild anything.&lt;/li&gt;
&lt;li&gt;It is &lt;em&gt;not&lt;/em&gt; a shell replacement, meaning that all the sticky things that need a real Windows shell (like smart cards, single sign-on agents, etc.) still work&lt;/li&gt;
&lt;li&gt;You still have the choice to run local applications which you can mix with your remote desktops,&amp;nbsp;even using Citrix's &lt;a href="https://www.brianmadden.com:443/blogs/brianmadden/archive/2013/06/14/five-years-in-the-making-citrix-finally-releases-project-alice-quot-reverse-seamless-quot-functionality.aspx"&gt;new Local Application Access&lt;/a&gt; ("reverse seamless") functionality.&lt;/li&gt;
&lt;li&gt;You get the full HDX, highest end regular Windows Citrix Receiver as your client&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;Transformer also integrates with any personalization or profile management tool you already have in place (whether it's &lt;a href="http://www.norskale.com/prod-vuem"&gt;Norskale's VUEM&lt;/a&gt;&amp;nbsp;or something else like AppSense or RES). This means you can use your existing tools to push down configurations, files, manage printers. etc.&lt;/p&gt;
&lt;p class="p1"&gt;It integrates with VUEM to manage printers, push files, settings, etc.&lt;/p&gt;
&lt;p class="p1"&gt;Man, combine this with something like the tiny PCs from &lt;a href="http://us.shuttle.com/"&gt;Shuttle&lt;/a&gt;,&amp;nbsp;&lt;a href="http://www.tinygreenpc.com/"&gt;Tiny Green PC&lt;/a&gt;, &lt;a href="http://www.fit-pc.com/"&gt;fit-PC&lt;/a&gt;, &lt;a href="http://www.littlepc.com/"&gt;LittlePC&lt;/a&gt; (or any one of the other $400-ish tiny footprint Windows PCs), and you really have something cool! Especially better than WES7 and especially since you need SA to use VDI anyway (which means you're paying for a full Windows license whether you're using it or not). I think &lt;a href="https://www.brianmadden.com:443/blogs/jeroenvandekamp/archive/2010/03/22/with-last-weeks-VECD-licensing-change-is-windows-7-now-the-cheapest-client.aspx"&gt;Jeroen van de Kamp's post from 2010 about Windows 7 clients being the cheapest option&lt;/a&gt; still applies today?&lt;/p&gt;
&lt;p class="p1"&gt;Man, I just really like something like this instead of a more typical thin client. Same apps, clients, management, etc. across the board.&lt;/p&gt;
&lt;p&gt;(Please visit the site to view this media)&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=177991" width="1" height="1"&gt;</description></item><item><title>Introducing Citrix Partner Hubbub, a new channel blog series</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/introducing-citrix-partner-hubbub-a-new-channel-blog-series.aspx</link><pubDate>Fri, 14 Jun 2013 17:56:32 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178250</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>A hubbub is the sound of many voices, and that’s what we’re aiming for in this new blog series featuring news and information of interest to Citrix channel partners. I’m Blake Cotton, a member of the Citrix WW Channel Marketing team, and I’m inviting Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/introducing-citrix-partner-hubbub-a-new-channel-blog-series.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178250" width="1" height="1"&gt;</description></item><item><title>OpenStack Networking (Quantum) on XenServer – from Notworking to Networking</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/openstack-networking-quantum-on-xenserver-from-notworking-to-networking.aspx</link><pubDate>Fri, 14 Jun 2013 14:12:23 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178245</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Quantum, OpenStack Networking is getting more important, as it gives much more flexibility to the cloud users than its predecessor, Nova network. If you are interested in the details, look at the wiki page of the project. I highly recommend the videos Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/openstack-networking-quantum-on-xenserver-from-notworking-to-networking.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178245" width="1" height="1"&gt;</description></item><item><title>Microsoft releases Office on iOS (with major caveats of course!)</title><link>http://www.brianmadden.com/blogs/guestbloggers/archive/2013/06/14/oh-hai-microsoft-office-on-ios.aspx</link><pubDate>Fri, 14 Jun 2013 13:28:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178244</guid><dc:creator>James Furbush</dc:creator><slash:comments>2</slash:comments><description>&lt;p&gt;After &lt;a href="http://searchconsumerization.techtarget.com/news/2240170674/Office-iOS-app-due-in-spring-but-with-lots-of-gotchas" target="_blank"&gt;plenty of rumors and speculation&lt;/a&gt;, Microsoft has finally &lt;a href="https://itunes.apple.com/us/app/office-mobile-for-office-365/id541164041?mt=8" target="_blank"&gt;released Office for iOS devices&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;That's the good news, I suppose, because here's the giant caveat (which is unsurprising to anyone that read &lt;a href="http://searchconsumerization.techtarget.com/news/2240170674/Office-iOS-app-due-in-spring-but-with-lots-of-gotchas"&gt;my report on this back in November of 2012&lt;/a&gt;) Office on iOS is &lt;em&gt;not&lt;/em&gt; available for the iPad (or Android) right now, and it requires an Office 365 subscription before users can even view or edit Powerpoint, Excel, and Word files stored in Microsoft cloud services or attached to emails. &lt;/p&gt;
&lt;p&gt;&lt;img src="https://www.brianmadden.com:443/cfs-file.ashx/__key/CommunityServer.Blogs.Components.WeblogFiles/guestbloggers/picard_2D00_facepalm2_5F00_thumb_5B00_3_5D00_.jpg" alt="" /&gt;&lt;/p&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;Offline editing for the just released apps is possible, but only for recently viewed or edited files that have been cached on the device. Another nifty feature is the ability to see any files recently accessed at home if the user's computer has Office 2013 installed.
 You'll need an iPhone or iPod Touch running iOS 6.1 and the app is limited to the US at the moment.
&lt;/p&gt;
&lt;p&gt;Look, I get that Microsoft probably has its knickers in a twist about selling the Office Suite (or its component pieces) through the App Store and forking over 30% of sales to its rival, but who the hell is going to use this when the horse has left the barn and there are literally a dozen viable alternatives out there? It's easy enough to use Docs2Go or QuickOffice or CloudOn or Google Docs or even Apple's Pages, et al. But to make it worse, users also have other options now &lt;a href="https://www.brianmadden.com:443/blogs/brianmadden/archive/2013/04/09/watchdox-releases-watchdox-apps-cloud-based-windows-app-integration.aspx" target="_blank"&gt;from WatchDox&lt;/a&gt;, Citrix, Accellion, and Box that they can use to &lt;a href="http://searchconsumerization.techtarget.com/news/2240178279/Follow-me-data-vendors-to-offer-mobile-Office-suite-integration" target="_blank"&gt;edit docs right from within their enterprise-friendly file sync service&lt;/a&gt;. &lt;/p&gt;
&lt;p&gt;Plus it's not like anyone is really doing massive document creation and editing on an iPhone or iPod Touch, anyway. The decision to not release Office for the iPad in lieu of the browser-based Office365 is the equivalent of throwing a hungry dog a turd and pretending it's a piece of steak. Using Office 365 on an iPad is terrible considering it's not really optimized for a mobile browser. &lt;/p&gt;
&lt;p&gt;&amp;ldquo;Microsoft, at large, doesn&amp;rsquo;t get mobile at all,&amp;rdquo; said &lt;a href="http://twitter.com/paladorbenjamin" target="_blank"&gt;Benjamin Robbins&lt;/a&gt;, a mobile consultant, back in that November report. &amp;ldquo;This is proof.&amp;rdquo;&lt;/p&gt;
&lt;p&gt;I think that quote still stands. &lt;/p&gt;
&lt;p&gt;I guess the value add here is foremost if you're an Office 365 subscriber already and use an iPhone. If that's the case, you now have a fairly seamless way to view/edit documents on your iPhone when you are away from a desk. But that's always been the problem with Microsoft's thinking when it comes to mobile. For them mobile seems like a value-add for existing customers, as opposed to a way to bring value and gain new customers (who may be using competing mobile platforms) through their software and services. &lt;/p&gt;
&lt;p&gt;I'm sure there's a solid reason that Microsoft bungled something as simple as selling a piece of software on as many devices and platforms as possible. But I can't think of one. The worst part for the folks in Redmond is this: for the longest time they did an exceptional job convincing the world it needed Office to be productive. The worst part about bungling Office for iOS is they allowed technology users to realize the fallacy of that marketing pitch. &lt;/p&gt;
&lt;p&gt;My best guess as to why this isn't on the iPad yet is because that runs counter to its current advertising campaign for Windows 8 tablets, which essentially boils down to: &lt;em&gt;why buy Apple's tablet since it doesn't even run Office applications when you can buy our tablet that does!&lt;/em&gt;&lt;/p&gt;
&lt;p class="first-text"&gt;Oh, that's right because you haven't made it available for the iPad yet. Anyway, before I fully have an aneurism before lunch, in all fairness an Office 365 subscription is a pretty decent deal for business users even when compared to something like iWork on iCloud or Google Docs because of all the other stuff you get with it (tons of SkyDrive storage, Skype/Lync minutes, etc.).&lt;/p&gt;&lt;div style="clear:both;"&gt;&lt;/div&gt;&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178244" width="1" height="1"&gt;</description></item><item><title>Hosted Service Providers Share Insight on Citrix Service Provider Program</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/hosted-service-providers-share-insight-on-citrix-service-provider-program.aspx</link><pubDate>Fri, 14 Jun 2013 13:05:17 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178246</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Get the inside scoop from nine innovative hosted service providers who are using Citrix technology for desktops-as-a-service, application hosting, white-glove hosting services and more. Brief videos share insight, tips and customer stories. Spend 3-4 Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/hosted-service-providers-share-insight-on-citrix-service-provider-program.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178246" width="1" height="1"&gt;</description></item><item><title>Using SMB shares with Hyper-V Replica</title><link>http://www.brianmadden.com/blogs/windows_virtualization_team_blog/archive/2013/06/14/using-smb-shares-with-hyper-v-replica.aspx</link><pubDate>Fri, 14 Jun 2013 12:48:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178243</guid><dc:creator>Windows Virtualization Team Blog</dc:creator><slash:comments>0</slash:comments><description>SMB is getting a lot of attention with Windows Server 2012, and we’ve had questions from a few customers regarding the inter-play between SMB shares and Hyper-V Replica. In this post we’ll share our experience around setting up and using various configurations Read More......(&lt;a href="http://www.brianmadden.com/blogs/windows_virtualization_team_blog/archive/2013/06/14/using-smb-shares-with-hyper-v-replica.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178243" width="1" height="1"&gt;</description></item><item><title>Managing Enterprise Applications on CloudPlatform</title><link>http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/managing-enterprise-applications-on-cloudplatform.aspx</link><pubDate>Fri, 14 Jun 2013 11:12:40 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178241</guid><dc:creator>Citrix Blogs</dc:creator><slash:comments>0</slash:comments><description>Citrix Ready Technical Webinar with Appcara Businesses have adopted cloud deployment for simple applications such as developer tools and web servers, but the complexities of deploying and managing multi-tier enterprise applications in the cloud are still Read More......(&lt;a href="http://www.brianmadden.com/blogs/the_official_citrix_blog/archive/2013/06/14/managing-enterprise-applications-on-cloudplatform.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178241" width="1" height="1"&gt;</description></item><item><title>Five years in the making, Citrix finally releases Project Alice ("Reverse Seamless") functionality</title><link>http://www.brianmadden.com/blogs/brianmadden/archive/2013/06/14/five-years-in-the-making-citrix-finally-releases-project-alice-quot-reverse-seamless-quot-functionality.aspx</link><pubDate>Fri, 14 Jun 2013 04:03:00 GMT</pubDate><guid isPermaLink="false">a59ee4a9-9560-4436-b47c-b649e4ba6aaa:178221</guid><dc:creator>Brian Madden</dc:creator><slash:comments>5</slash:comments><description>Eight years ago I sat in a hotel in Dublin and listened to Jeroen van de Kamp and Dennis Damen talk about a tool they were building called " Project Scheveningen ," something more commonly known as "reverse seamless windows." You all know what seamless windows are, right? It's where you have a local desktop with your start menu and app windows and which you mix in with one or two remote windows which run "seamlessly." (Think of it like remoting a single application window instead of the whole Windows...(&lt;a href="http://www.brianmadden.com/blogs/brianmadden/archive/2013/06/14/five-years-in-the-making-citrix-finally-releases-project-alice-quot-reverse-seamless-quot-functionality.aspx"&gt;read more&lt;/a&gt;)&lt;img src="http://www.brianmadden.com/aggbug.aspx?PostID=178221" width="1" height="1"&gt;</description></item></channel></rss>